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Kinder

We worked hand in hand with Confectionary company Ferrero SpA and TBWA on an activation for Ferrero’s well-known brand Kinder during Ramadan 2018, 2019, 2020, 2021, 2022 and 2023. The series was 2D Animated at first, but in 2021 we turned it into 3D.

A series of three-minute videos generated millions of views on Kinder Arabia’s YouTube channel, and we created one of the company’s most successful Ramadan campaigns in the Gulf region.

The videos featured an animated character called Qamar, who went on different adventures to inspire kids.

Task

Executed a 2D Animated web series that helps parents teach their children about generosity, patience, and hospitality.

  • Client

    Ferrero Group

  • Agency

    Diwanee, Leo Burnett & TBWA UAE

3D Animation UAE, Qatar, KSA - Jeddah
3D Animation UAE, Qatar, KSA - Jeddah
3D Animation UAE, Qatar, KSA - Jeddah
3D Animation UAE, Qatar, KSA - Jeddah
3D Animation UAE, Qatar, KSA - Jeddah

Qamar and the Special Hat

2023 Ep 1

Qamar and the New Kid

2023 Ep 2

Qamar and the Music Box

2023 Ep 3

Qamar and the Sharing Box

2023 Ep 4

Qamar and the Bear Bag

2023 Ep 5

Qamar and the Little Chef

2023 Ep 6

Ramadan 2021 Jingle

Kinder Jingle

Social Media Post

Kinder Calendar

Social Media Post

Kinder Chocolate

Social Media Post

Kinder Toys

Qamar & the Baker

Episode 1

Qamar & the Magic Doors

Episode 2

Qamar & the Red Balloon

Episode 3

Qamar & the Beautiful Lantern

Episode 4

Qamar & Lulu the Cat

Episode 5

Qamar & the Colorful Balloons

Episode 6

Qamar & the Magical Garden

Episode 7

Qamar & the Sweet Treat

Episode 8

Qamar & the Little Bird

Episode 9

Qamar & Mr. Loving Bear

Episode 10

Qamar & the Coloring Book

Episode 11

Qamar & the Rope of Forgiveness

Episode 12

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